Sunday, February 10, 2013

Easy Video Marketing for Your Business Using Your Ipad.

Easy Video Marketing for Your Business Using Your Ipad.
Ipad, Imovie, Easy Video Marketing for Your Business
Creating a video of your business and posting it on your website or blog and YouTube is an effective way to promote your products and services to potential clients. 


Then, you really need to prepare a lot of equipment just to create a video. Now you only need an Ipad and the IMovie app to edit your video. 
What kinds of videos can you make? 
  1. Landing Page Videos. You can create a video for your landing page containing your direct sales pitch. 
  2. Customer Testimonials. Record a video of your customers saying wonderful benefits they experienced with your product or service. 
  3. News and Updates. Instead of writing news and updates regarding your company, products or services, why not record then in video?
  4. Q and A Videos. Make a direct video response on the most frequently asked questions your customers have regarding your product. 
  5. Customer Support. Use your Ipad to record a step by step tutorials on how to use your product.
When you create your video, think of your content. You only need 30 seconds in your video to generate curiosity towards your product. Answer first the most pressing problem that your product can solve. Here, the customers want to hear your answer to the question: "Can you help me?" "How?"

Then introduce your company and your story. Explain why someone should pay attention and buy your product or services. Your story should relay an emotion to your customer. That way, your customer can relate and connect to you and your product or service. 


Your video should contain the following:
1. A call to action,
2. Your contact information,
3. A Link to your website or blog, and
4. Information of your company or business.

Here, social media can also work had in hand in providing traffic to your website. You only need to do these steps: 
  1. Upload your videos in YouTube. When you post your videos, always include your keywords and your website/blog URL in your video description.
  2. Connect your YouTube Channel to your Facebook Page. You can do this by a number using the Involver app or other similar apps available out there. 
  3. Make a Wordpress blog and start blogging about your videos. You can create a free Wordpress blog at Wordpress do com or better, create a hosted Wordpress blog at wordpress dot org, if you have the resources for it.
  4. Open a Pinterest account and pin your videos. Pinterest has become a phenom in the social media sphere as of late, so better join in the bandwagon and make your videos visible on your board.

It is now easy to create videos for you business nowadays using only your Ipad or Android devices and an app that can help you edit your videos. With YouTube, Your Facebook Page and your blog, you can generate more traffic and leads to your business. Always think of your content when making videos. Include content that is useful to your customers. You can do this by simply doing how to do it using your product videos as a service to your customers. This is a wonderful incentive for them to visit your site again and again.

Monday, February 4, 2013

Online Marketing Month 1 Assignment: Amazing Headlines

Amazing Headlines
Amazing Headlines
Base Image Found on flickrcc.net

Option 1: If you were to create a headline for a Virtual Assistant Hands On Workshop, what kind of blog post TITLE will you create?
Based on 'The 100 Greatest Headlines Ever Written' handout, I came up with 11 blogpost headline below:
1) The Secret of Being a VA and Making Money Online
2) Who Else Wants to Earn Money Online?
3) Who Else Wants To Stay at Home and Earn Money?
4) Announcing .... Easy Hands-on Skills Training that Makes You A Highly Paid Virtual Assistant in 2 months
5) Nursing Graduate Earns PhP20,000 a Month as a Virtual Assistant.
6) Start Earning Dollars in Two Months from this Easy Step by Step Work At Home Training Course 
7) To People Who Wants to Earn Online - But Can't Get Started
8) They Laughed When I said I Work At Home, But When I Started Earning Dollars! --
9) How To Earn Money From Your Desk At Home
10) Profits that Lie Hidden in Your Computer at Home
11) Learn New Skills to Earn Extra Income at Home