10 Awesome Headline Patterns - Part 2

10 Awesome Headline Patterns
Star Wars Headlines, found on flickrcc.net

Here is # 6 to 10 headline patterns you can use to spice up your blog post titles and subjects.

6. Anything Science Fiction.

Anything Science Fiction gets pass along by Internet instigators or geeks quickly. So it is advantageous to align your content with science fiction and get that much needed attention.

      # Known Stock Markets in the Sci-Fi World.

      Can the Terminator trade for Us in the Future?

7. Anything Star Wars always gets the geek’s attention.

Star Wars is definitely the most popular science fiction ever, so take advantage come up with your own Star Wars' headlines.

      How To Be a Successful Trader like Star Wars' Boba Fett

      How to Predict Stock Market Prices like a Jedi

      # Stock Market Tips from Yoda

8. Geek anything. 

Make anything geeky 'cause geek rules the Internet world.

      # Great Geek Gods of the Stock Market

      # Awesome Geeky Tools to Have for Stock Market Trading

9. Infographics.

Find an info graphic about your topic, feature it your blog and comment on it.

Infographics: What is a stock?
      Here is an awesome infographics on what is a stock. I started investing in the Philippine stock market only a year ago. In the stock market, time is your friend.

Infographics: What is a Stock?

Infographics: The Investor Sentiment Wheel

      Hello fellow investors. Here is very informative infographics about the investor sentiment wheel. Can you relate? I can and it feels like a roller coaster of mixed emotions. That is what's thrilling about the experience riding the market cycle.

Infographics: The Investor Sentiment Wheel

Infographics: Warren Buffet - The Oracle of Omaha
      I found this awesome infographics about Warren Buffet. He is my hero. Read some facts and figures about the man they call "The Oracle of Omaha.

Infographics: Warren Buffet The Oracle of Omaha

10. # Most asked questions about ______________.

Answer some pressing questions regarding your topic and answer them one by one in your blog. This will surely perk up some interest from your readers. Ask them what questions they may have regarding your subject. Bare in mind, you are the expert here.

      # Most Asked Questions about Warren Buffet

     # Most Asked Questions about the Stock Market

     # Most Frequently Asked Questions from Stock Market Beginners

So what is your blog topic? Can you come up with your own blog titles based on these headline patterns? Good luck!

10 Awesome Headline Patterns - Part 1

10 Awesome Headline Patterns
Keyword: Headlines, photo found on Flickrcc.net

There are ways you can create awesome headlines for your blog post or Email titles to make your readers stop and read your content. Here are 10 patterns you can use to come up with your own awesome headlines. I made some examples of headlines about the stock market which I will use later on in my blog.

1. Use a myth.

Myths may or may not be true. It is usually based on superstition, folklore or unverified claims with exaggerated or untrue details. That is why they invoke curiosity from people. Exposing them will surely create some buzz.

      # Stock Market Myths That Any Newbie Investor Should Know

      Top # Stock Market Myths Exposed

2. The ___ is dead: (Make your case).

Saying something is dead is a strong statement. You have to make your case interesting enough for your readers to believe your claim is true.

      The bear is dead: It is time to get rich in the stock market.

      The bear is dead: It is time to Ride the Stock Market Bull by the Horn

3. # Absolutely + (Superlative statement). 

Exaggeration is key here. You want to feed their curiosity more.

      # Absolutely High Earning Stocks to have in your Portfolio

      # Stocks That Gives Absolutely High Dividend Return

      # Smart Stock Market Investing Tactics that Works Every Time

4. ________ that people don't know about.

It is similar to #3 but you are saying that your readers don't know about it yet.

      # Excellent Trading Tactics Many Stock Market Traders Don't Know About

      # Highly Effective Investing Secrets Many Stock Market Investors Don't Know
      About

      # Insane Things people know about the Stock Market

5. A ______ for people who hate ______!

Use when you are presenting alternative solutions to things that some people hate to do.

      An Easy Investment Plan for People Who Hates Investing.

      # Easy Stock Market Rules for Traders Who Hates Losing

to be continue...

How to make awesome headlines

How to Make Awesome Headlines.
Famous Ad by John Caples

The first lesson is about creating awesome headlines. When I thought of headlines, I associate it with the news on TV and in newspapers.

So Blog Post Titles, Email Subjects and Article and Poster titles are headlines too.

"Creating the right and attractive headline (words) is the most important thing to guerrilla marketing (guerrilla = inexpensive)" (Hilario 2013).  It is true. If you are a blogger or a small business blogging about your product, you really want to create post headlines that can attract your target customers.

A classic example of a great headline done by a famous copywriter, John Caples.

I think this ads works because there is intrigue. You are curious about the story. There is also an element of surprise.

I see this quite a number of times in American Idol auditions where in the judges starts to laugh because of first impressions. He or she don't look like a star, buy when the contestant started to sing and behold - an awesome voice just pop out and grab you. That is the moment of total surprise that is so entertaining and inspiring to watch.

Using this example, I come up with this headline on working as a virtual assistant.

"My friends laughed when I said I work "sa bahay" (at home), but when I started getting paid in dollars! --"

Jay Abraham, one of the most successful marketing consultant in America said that "the headline is an ad within an ad”.

Here is a 100 Greatest Headlines Ever Written by Jay Abraham. The trick here is to study the pattern and apply it on your subject matter.

Headlines are the first thing people see. And from the headlines, they decide whether to read more to what your message is.

How Can You Guarantee Your Business Success

How can You Guarantee Business Success?
Image: 'Why Wont They Buy From You?' Found on flickrcc.net

"You must be a great marketer to guarantee your business success." Strong statement to start off a lesson. Before, I don't even know what a marketer does. For me, its been synonymous to a seller. A seller is someone who sells. Therefore I thought selling is what marketers do.

I realize now that marketing makes your product or services sell-able. It is every step you do to elevate a product or service to sell.

It is true what Peter Drucker said. "The best marketing makes selling a non-requirement." Take the Iphone, for instance. It doesn't take much effort to sell it because it is an awesome product and a lot of people buy it as soon as a newer version of the phone is released.

So what is the goal here? The goal is to make selling as easy as pie. However, baking a pie is not easy and so is marketing. We can only do our best. How can we do the best marketing we can possibly do? We need to relay emotion to reader. Any emotion will do as long as you compel them to act on your message.

"An action step is when you tell the reader to DO SOMETHING." The action step is not necessary telling your customers to buy this or that. The sales man say that. But you, as a marketer, you want your readers to do a step or two that will lead them to buy the product. You want them to get closer and make them comfortable with the product. Marketers create the best time or place for your target customers to buy.

Four Key Elements You Must Have in Your Facebook Posts

4 key Elements in Your Facebook Post
Image found in flickrcc.net

In an online marketing seminar, I learned that an important aspect of being a marketer is working yourself to becoming a better version of you. And one way to accomplish this is to watch a lot of self-improvement videos. One rich resource of such videos is TedTalk on YouTube.

An online marketer also needs to know very well his or her target customers. Moreover, a marketer should know what they want. If you deliver on these front, then you will become valuable to them.

One way to promote your physical business is through Foursquare. You can also promote your business location using Facebook places.

Talking about Facebook, the first goal of having Facebook Pages is to get many page likes as possible. And as you get more likes, the goal is make your fan share your post in the hopes that their friends see it. Then you want to make your fan's friends like your page as well and share your post. Then make your fan's friends' friends like and share your page and so on. That is how you become a viral success.

So it is basically the post that you share that can make you popular. People like and share inspiring stuffs.

There are four key elements you should have in the post.

Sample Facebook Post.

One, you got to have a message. A quick and easy to understand one to two liner should be enough. Messages can be quotes of your heroes, mentors or favorite subject. It can also be a tip you want to share in any subject matter. Or it can be something you want to promote, like you want to inform them of a new product of your business.

Two, you got to have a poster. Image is everything and a catchy visual message is what makes your post share-able. How do you create a poster? picmonkey dot com is a great way to start. I use it to create 403x403 Facebook poster using photos I took or cool patterns I got from colourlovers dot com. 

Sample Facebook Post.

Three, you got to move your readers to do something. This is a call to action. Like, share, visit, comment, etc.- Let them know what you want to do. Just don't tell them to buy. That would be too forward and most probably they will go away.

Lastly, you should have your links in there that leads to your website, blog, Facebook page or any page you want them to visit.

How many times do you post a day? 

It really depends on your business. Experiment on it to find out when is the best time to post. It can be 8 AM or earlier than that. Some do like to check their Facebook messages before they start their working day. Lunch time is a also a great time to post. At 5 PM when people are about to go out from work. After dinner at around 8 PM is also an ideal time and at midnight where they would want to check things out before they go to bed.

Do you have the same degree of responses on weekend posts? Start experimenting. See how much interactions you get when you post at different times.